by Kim Morrison | 5 October 2017 | Blog page, Content marketing |
You’ve probably heard the expression ‘Content Is King!’ Well, not only is it king, it is queen and all the pawns too, and it works together in concert to make a wonderful and enchanting kingdom. Okay, seriously… all the types of content you put on your blog, or...
by Catherine Kendal | 13 July 2017 | Blog page, Writing skills |
So what do I mean by ‘say what you mean’? Well, if you’re writing to promote your business, there’s a piece of advice you will probably have seen before. It’s advice that seems obvious as soon as you’ve been told, but plenty of business writers still seem...
by Allan Scott | 3 February 2017 | Blog page, Getting customers, Marketing advice |
Trust has always been an important issue. And now that ‘fake news’ seems to be replacing the real thing it’s just become mission-critical for your business. So how can you create and build trust in yourself, your business, and the work that you do...